Three tools to turn graduation slide shows into fun videos with ease

We know students and their families will enjoy seeing their pictures, but what about the pictures of everyone else? Many aunts, uncles, grandparents and cousins fall asleep during the graduation slide show. There are tools available to help us save time, money and brain capacity. Using resources (free or not) can be a life saver. …

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Five ways to engage in content marketing for your school

If you didn't get the memo in this light speed world we are living in, social media is so yesterday. Today, it is all about content marketing. What does that mean? According to the Content Marketing Institute: Content marketing is a marketing technique of creating and distributing relevant and valuable content to attract, acquire, and …

Using Issuu to ‘Animate’ Your Publications

My staff at Southern Westchester BOCES and I discovered Issuu several years ago, and we have been using this tool for the districts we represent to “animate” their publications ever since. The reason? School district websites are already cluttered with PDF documents, forcing our readers to download documents to their computer hard drives and often to print …