Watch What Others Do On Social Media; Use Facebook Pages To Help

Some of the best social media ideas I have implemented have come from watching what other schools and districts are doing. Watch what others do on social media. Repeat after me: watch what others do on social media. Watching what others do will give you ideas on how to expand your social media presence and ideas on how …

Tune Up Your Twitter Profile

Why should you care about your Twitter profile? This article from Social Media Week offers answers: "Ninety-two percent of consumers trust recommendations from friends and family more than any other form of advertising, and just 10 percent trust brands today." If your patrons, students and staff don't trust you, how effective can your communications be? Think about this – when you …