While Christmas shopping in a bookstore, a decorative plate on display caught my attention. There was a phrase on it that read, “Until Further Notice Celebrate Everything.” In a way, this statement validated a decision that I made with my team to recognize faith-based days on social media instead of making general sentiments of holiday …
How can you possibly tweet daily? Here’s how.
The great thing about school PR is that we are never at a loss for great content. There’s always something to showcase on a daily basis. From a holistic stand point, educators are true content curators. Classrooms and school campuses are a treasure trove of engaging and valuable content for your audiences. So how can …
Continue reading "How can you possibly tweet daily? Here’s how."
Telling Our Story
The smell of the fresh cut Christmas tree. The hope and promise of a New Year's resolution. December is a natural time to reflect on the personal and professional lessons of the past year as we get ready to set new goals. From Missouri to Kansas, from Florida to Washington DC, in legislative halls and school …
Play to Win?
Month to month, it seems social media is the preferred contest judge. Shares, likes, comments and favorites now have the power to grant awards, from a free bag of dog food to a $50,000 cash prize. Schools often find themselves at the center of the target, as generous corporations and foundations hope to make a …
