How can you possibly tweet daily? Here’s how.

The great thing about school PR is that we are never at a loss for great content. There’s always something to showcase on a daily basis. From a holistic stand point, educators are true content curators. Classrooms and school campuses are a treasure trove of engaging and valuable content for your audiences. So how can …

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Building your Twitter following has nothing to do with numbers

It excites me to see schools embracing and maximizing the power of social media. I have seen a total shift in mindset in school districts, from complete fear and avoidance to total acceptance and domination of Twitter feeds with awesomeness! In my current role of marketing schools and helping them tell their stories, one of …