Sometimes you find inspiration in the strangest places. For me: it was on chart paper...then, I shared my idea on social media to inspire others.
Customer service is key, even on social media
Customer service is the root of PR. Do you know who your customers are? Are they parents? Students? Staff? When we deal with them, do we do so with a smile? Whom do they come in contact with when they come to our schools? Does that person treat them with respect and kindness? We need …
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Seven Facebook Strategies to Build your School Community
With so much caution around student-staff social media interactions, should a school have a Facebook page? Absolutely. Facebook posts from your school can provide a professional online presence and open the door to two-way communication with parents. Each school has a unique personality, and its Facebook presence will reflect that. Here are seven strategies principals …
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Five strategies to grow your Facebook fan base
Whether you are launching a new Facebook page or running an established page, these five easy tips will help you grow your social media community at a steady pace. 1. Aim for two-way communication: Posting a photo, a video, a link, a survey or a question encourages fans to comment, share and explore your website. Use …
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